GuidesGoal-based
Increase repeat purchases
Keep customers buying again with cashback, memberships, and win-back campaigns.
Cashback on every order creates a reason to return. Layer memberships for VIP earn rates, and use win-back / second-order campaigns for lapsed or one-time buyers.
Do this in memberr
- Keep Cashback always on with clear delay and expiry.
- Optional: Memberships for higher earn rates or perks.
- Run win-back or second-order airdrops from Campaign strategies.
- Check what is working in Analytics.
Measure
Redemption rate, active customers, and orders with Store Credit - see the analytics guide.